The prize draw entry forms included questions for both members and non-members to help us gain a useful insight into how you feel about your local branch.
The questions have also been collated and analysed, and a brief summary of the feedback can be seen below. This information will be used to help make our communications and branch activities more effective in the future.
We are please to see that a massive 97% of you read our e-mail bulletins, as we try to make sure you are always kept well informed of the latest news.
70% of you told us that you have visited the new branch website. Developed over the last year, this has become a useful communications tool. All of our news stories are posted to the website and remain there for future reference and our e-mail bulletins contain links to the stories. When you’re reading them why not have a look around and see what else is here – just click the links to the left of this page.
You told us some of the best things about being part of the Norwich City branch:
We are pleased to see that despite not receiving the e-mail bulletins that contain links to our website, around 30% of non-members have visited the site. We will aim to improve on this by raising awareness of the website address and the information that can be found here. For example, we have made sure our website address is included on all new branch merchandise and information.
The main reasons given by non-members for not yet joining Unison were:
We will use this information to communicate to non-members around these issues as part of future recruitment events.